Panasonic Lumix DMC-F1S is Hard to Tell Apart from Leica D-Lux

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Last week, CNET published an article called Separated at birth: bargains on cloned products, which examines similar electronic products that are available from more manufacturer at different price points. The article lists similar products in the following categories:

  • portable DVD players,
  • plasma TVs,
  • front projectors,
  • headphones,
  • DVD recorders, and
  • digital cameras.

I wanted to take a look at a product pair that was listed in the article, to see how similar the products are, and how much could be saved at Amazon.com. So, I checked out the Panasonic Lumix DMC-F1S and the Leica D-Lux digital cameras.

The Leica D-Lux is a 3-megapixel digital camera with a 3x optical zoom. It’s aimed at camera buffs who are interested in a digital camera for quick snapshots. According to Leica’s website, “As a constant companion it one can capture the encounters and events in life and document them as in a visual diary. It has clearly arranged functions and is delightfully easy to use. With numerous possibilities for individualization, it is not merely a camera, but a valuable accessory – with you everywhere and at all times to preserve those precious moments you never want to forget.”

Panasonic does a lot less to describe the way that the Panasonic Lumix DMC-F1S fits into its owner’s lifestyle, but it’s $450 cheaper.

I compared these two cameras in every way I can think of, and they almost have to be the same camera. They have the same:

  • lens,
  • effective resolution,
  • maximum still resolution,
  • maximum video resolution,
  • memory card slot,
  • built-in LCD,
  • physical dimensions,
  • weight, and
  • rechargeable battery.

Apart from the brand name, the biggest difference appears to be the size of the memory card that’s included: Leica includes a 64-megabyte SD card, while Panasonic only includes a 16-megabyte card. You can buy a 64M SD card from Amazon for $20 to $25, so you’ll still be ahead $425.

I’m glad I did this analysis. It reinforced the idea in my mind that deals on electronics are out there if you do the research.


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