TiVo Subscription Numbers Up Substantially

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CNET News.com reported that TiVo said its annual revenue was up 85 percent for the fiscal year ending December 31. More importantly, TiVo signed up 330,000 new customers in the fourth quarter, about three times the number of subscribers it signed up in the holiday period in 2002. Over 1 million households now have a TiVo attached to their television.

TiVo is listening to customers who are asking for more capacity in their line of Digitall Video Recorders. They recently shipped a TiVo-branded 140-Hour DVR which PVRblog says is a Series 2 TiVo with bigger hard disk. As a long-time TiVo user, I can tell you that bigger is better.

I’m thrilled that TiVo’s business is improving. This company is changing television for the better. The more market share it accumulates, the more leverage it will have to bargain with the Entertainment Industry. I believe that they have represented individual viewer interests pretty well since they came on the market.


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